<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Rowsend Blog</title><description>Practical guides to your message, your audience, and your next send.</description><link>https://rowsend.com/blog/</link><item><title>Transactional vs marketing email: classify 10 common SaaS messages</title><link>https://rowsend.com/blog/transactional-vs-marketing-email/</link><guid isPermaLink="true">https://rowsend.com/blog/transactional-vs-marketing-email/</guid><description>Decide which SaaS emails are transactional or marketing, handle borderline messages, and choose the right sending stream without overriding opt-outs.</description><pubDate>Tue, 20 Oct 2026 00:00:00 GMT</pubDate><category>Sending</category></item><item><title>Rowsend vs Sendy for marketing email</title><link>https://rowsend.com/blog/rowsend-vs-sendy/</link><guid isPermaLink="true">https://rowsend.com/blog/rowsend-vs-sendy/</guid><description>Keep campaign audiences synced with your customer database, pay less for the software, and choose how you host sending. Compare Rowsend with Sendy.</description><pubDate>Mon, 19 Oct 2026 00:00:00 GMT</pubDate><category>Sending</category></item><item><title>Rowsend vs Resend for marketing email</title><link>https://rowsend.com/blog/rowsend-vs-resend/</link><guid isPermaLink="true">https://rowsend.com/blog/rowsend-vs-resend/</guid><description>Compare Rowsend and Resend on contacts, campaign editing, sending, analytics and cost, then choose the workflow that fits your team.</description><pubDate>Sat, 17 Oct 2026 00:00:00 GMT</pubDate><category>Sending</category></item><item><title>A product update email people can act on</title><link>https://rowsend.com/blog/a-product-update-email-people-can-act-on/</link><guid isPermaLink="true">https://rowsend.com/blog/a-product-update-email-people-can-act-on/</guid><description>Turn a shipped feature into one useful message, with a clear audience, a specific subject, and an obvious next step.</description><pubDate>Fri, 16 Oct 2026 00:00:00 GMT</pubDate><category>Campaigns</category></item><item><title>Choose the audience before you write the email</title><link>https://rowsend.com/blog/choose-the-audience-before-you-write/</link><guid isPermaLink="true">https://rowsend.com/blog/choose-the-audience-before-you-write/</guid><description>Turn customer data into specific audience rules, apply exclusions, and check who will receive a campaign before sending.</description><pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate><category>Audiences</category></item><item><title>Let readers choose which emails they receive</title><link>https://rowsend.com/blog/let-readers-choose-their-emails/</link><guid isPermaLink="true">https://rowsend.com/blog/let-readers-choose-their-emails/</guid><description>Separate product updates from newsletters, name topics clearly, and give recipients a useful choice when their interests change.</description><pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate><category>Sending</category></item></channel></rss>